It’s Homecoming this week at Missouri State University! A student from our territory in Clarence, Missouri attends Missouri State and his fraternity has a Toy Story theme for Homecoming. He helped make this Toy Story Etch A Sketch out of Coca-Cola products! This is too creative not to share!
Photo Credit: Kelley Fugget
One hundred years ago, bottled Coca-Cola was delivered by mules. Industry practices have changed drastically since 1913, and The Coca-Cola Bottlers’ Association (CCBA) has driven innovation and supported bottlers like Macon Coca-Cola, a CCBA member, every step of the way. Macon Coca-Cola is one of 69 U.S. Independent Bottlers of Coca-Cola. CCBA has been an important part of the industry over the last 100 years. CCBA has made an impact on developing product liability protection, accelerating innovation, and so much more. This month CCBA celebrated its centennial anniversary at the World of Coca-Cola in Atlanta.
The celebration included honoring three “Living Legends” from the Bottling Community. Three winners were awarded among 14 nominees. One of the winners was Edwin C. “Cookie” Rice from our neighbors down in Springfield! The evening also featured performances by an acclaimed violinist and previous Coca-Cola Scholar, Jourdan Urbach, as well as the Atlanta Young Singers, a non-profit group that provides musical training to the youth of Atlanta. They sang “I’d Like to Buy the World a Coke” to a room full of Coke people! It was a special moment.
Having the celebration at the World of Coke was really fun. The exhibit of the vault including the secret formula was open and we were able to explore this area. This had not been added the last time I was in Atlanta so I really enjoyed it.
There were also vintage Coke trucks outside the building which were really interesting.
This was such a fun celebration! Here’s to 100 more years with CCBA!
Did you know Coca-Cola offers 650 beverages including 180 low- and no-calorie drinks in the U.S.? That makes for a lot of choices! Coca-Cola believes in people having choices and the information to make decisions about what is right for them. Whether you feel like having a Coke Zero, Minute Maid Orange Juice, or a Barq’s Root Beer, you can make the choice!
At Macon Coca-Cola we are also working to provide our consumers with more low- and no-calorie options every day. Just in the last few months we have taken on a number of new products in this category including Fruitwater, Powerade Zero Drops, and Coke Zero mini cans. (To see a full list of our products, visit our Products page.) These new products are representative of recent beverage trends. Over the last 15 years, the average calorie per serving across our industry’s products in the U.S. has decreased by about 22 percent!
With all of these options, Coca-Cola is striving to provide consumers with the right information about these products. Did you know Coca-Cola was the first in the beverage industry to show nutrition information for the entire package (up to 20 fl. oz.) as a single serving? That was eight years ago! You can now also find most calorie information on the front of Coca-Cola packaging.
Coca-Cola wants to provide people with choices and information so they can make the right choice for themselves and their families. What will you be having today?
For more information, visit The Coca-Cola Company Beverage Institute for Health & Wellness and Coca-Cola’s Brand page.
2013 is a new year for the Randolph County Raceway in Moberly, MO. The season begins May 3-4 with the Monster Truck Summer Nationals! This is just the first week out of 22 you can head to Moberly and enjoy yourself at the track. What else can you enjoy at the track? An ice cold Coca-Cola! We are thrilled to be able to provide refreshments for all you race fans! Grab a Coke and open happiness while you check out the Outlaw Truck & Tractor/Xcaliber Pulling Series Shootout, the Demo Derby & Trailer Races, and much more! To see the entire schedule for the summer, check out the Randolph Country Raceway online!
Macon Coca-Cola Bottling Co. is now selling DASANI DROPS, a zero-calorie liquid beverage flavor enhancer. The four flavors include Strawberry Kiwi, Pink Lemonade, Mixed Berry, and Pineapple Coconut. These flavors can be added to your water, which is a perfect way to help you stay hydrated.
The DASANI DROPS product is packaged in a 1.9 fluid ounce bottle. It is squeezable and has a flip-top cap for easy use and convenience. John Roddey, the Vice President, Water, Tea and Coffee for Coca-Cola North America, says “DASANI DROPS is the perfect solution for those who want to mix things up with a refreshing splash of flavor in their day. DASANI DROPS gives people a new way to enjoy drinking water by pumping up the taste of DASANI with a simple squeeze of the easy-to-carry bottle.”
Look for DASANI DROPS wherever DASANI is sold. A DASANI DROPS taste-testing will take place at Hy-Vee in Kirksville, Missouri on January 19, 2013 10:00 am-12:00 pm.
For the full DASANI DROPS article, click here.
